What release formats does STUDIO support?

STUDIO supports two release modes: a standard release, or a pre-order with exclusive early tracks. Both run on albums and EPs. Standalone singles are not part of the format for now, and a surprise drop works in either mode.

Standard release

A standard release puts the album on sale on the artist’s storefront, and fans get the whole record the moment they buy. There is no early window and no staged unlock. It suits a campaign built around the direct sale and the fan data it produces, rather than a run-up to street date.

Pre-order with exclusive early tracks

A pre-order lets a fan buy the album before release day and start listening straight away. Selected tracks unlock immediately on the artist’s storefront when the purchase goes through, and the rest of the album unlocks on release day. The album can still go wide on streaming at release. A separate article covers how the model works, including how much music can come early on a chart-eligible campaign and what locks once pre-orders open.

Surprise drops

A drop can run with no pre-order window at all. Your EVEN team builds the site and holds it until the moment you announce.

What can attach to the release

You can attach several kinds of item to the release. Bonus tracks with their own artwork attach as exclusives, so an exclusive edition can sit alongside the standard album. Merch, video, documents, galleries and events attach too, each with its own price. On chart campaigns only the initial album checkout can be reported as a qualifying redeemed album sale, so add-on items do not affect eligibility.

What gets decided per campaign

The artist and team set pricing, content access, download availability and the early-track schedule within the campaign requirements. Streaming encryption, DRM, watermarking, download restrictions and leak monitoring are provided under the existing agreements. EVEN configures the release and coordinates changes; these release settings are not editable in the dashboard.