How can Studio support a tour campaign?
Connect the release to the next live moment.
A Studio campaign can bring tour information and fan access into the artist’s destination. The Fall-Off campaign used the site, SMS and email for presale communication, with a tour page for dates, tickets and hotels.
Tour features and timing depend on the campaign. Share the presale plan, tour partners and approved links with your Studio team before announcing access.
Prepare the tour information
Gather the approved dates, cities, venues and ticket links. Include the ticketing partner, presale window, time zones and any eligibility details fans need to understand.
Check the handoff to ticketing
Review every approved link on mobile and confirm it opens the intended event. Tell fans which service handles tickets and where to go for ticket-specific questions. Ask your Studio team to confirm campaign features before announcing them.
Still need a hand?
Tell us what you’re working on. The Studio team can help with your next step.