How is music delivered to EVEN?
The two delivery routes into EVEN, what has to accompany the audio, how EVEN handles the files for playback and downloads, and why assets should arrive well before street date.
Music reaches EVEN two ways: DDEX delivery from your distributor, or direct WAV upload. Most campaigns use DDEX delivery.
DDEX delivery
EVEN already has DDEX delivery set up with the majors and the leading independents, so releases flow in on feeds that exist already and nobody has to build anything new. If your distributor is in that network, all it takes is a routing instruction to send the release to EVEN. EVEN can send you delivery documentation on request if your own systems need it.
Direct WAV upload
Direct WAV upload works for teams outside that network. Send your audio as WAV files. Your EVEN team handles the upload as part of the build, so nobody on your side has to work through a delivery portal.
What goes with the audio
Send artwork and creative with the audio, along with a valid UPC on the album and an ISRC on every track. EVEN does not issue UPCs or ISRCs, so they come from your distributor or your own ISRC agency. Those codes are what let sales be reported, and wrong or missing ones are the most common reason sales fail to report. Your EVEN team verifies them during setup.
What EVEN does with the files
Artists upload WAV, so purchases stream in full quality. Downloads open when you turn them on, which is often after the early-access window closes.
Timing
Deliver your assets well before street date. The build itself is fast, but an asset problem found three weeks before release leaves you time to fix it. The same problem found three days out may not.
Still need a hand?
Tell us what you’re working on. The Studio team can help with your next step.